Management
R4 900p/m
one platform, cancel anytime
EnquirePaid social
Paid social that is judged on cost per enquiry
Facebook, Instagram and TikTok campaigns pointed at your WhatsApp, reported weekly on cost per enquiry rather than impressions. R4 900p/m management, ad budget separate and paid by you.
The problem
Why this usually fails
Boosting posts is not advertising. It buys reach from people who already follow you, reports a number that looks like success, and produces no way of knowing what a customer cost. Meanwhile the account has no pixel, no conversion event and no clean data, so the algorithm is optimising toward nothing.
The approach
How it gets done here
Click-to-WhatsApp campaigns first, because in this market that is the cheapest reliable route to a real conversation. Pixel and Conversions API wired properly so optimisation has something true to aim at. Then a creative testing matrix — angle by format — and a rule for killing what loses money.
What is included
- Account, Business Manager and pixel audit before anything runs
- Meta Pixel plus Conversions API for server-side events
- Click-to-WhatsApp and lead campaigns built from scratch
- Creative testing matrix: angle × format, refreshed on fatigue
- Static and short-form video creative produced for you
- Audience build: interest, lookalike, retargeting, exclusions
- Weekly written report: spend, cost per enquiry, what got cut
- Kill and scale rules agreed up front, in writing
- Budget stays on your card — you see every rand
- Cancel any month, accounts stay yours
FAQ
Meta & TikTok ads — questions we get
Who pays for the ads?
You do, directly to Meta or TikTok on your own card, in your own ad account. The R4 900 is management only. It means you can see every rand, and it means you keep the account and its history if we part ways.
What is the minimum budget worth running?
R3 000 a month is the floor where results are readable. Below that the data is too thin to learn from and you are paying management on a rounding error.
How long before it works?
First enquiries usually land in week one. A trustworthy read on cost per enquiry takes two to three weeks, because before that you are looking at noise and calling it a trend.
My ad account got restricted. Can you fix it?
Often, yes. Restrictions usually trace to policy wording, a landing-page mismatch or a Business Manager set up wrong years ago. That audit happens before any spend, because launching into a broken account wastes your money.
Next step
Want meta & tiktok ads handled?
Four questions, under a minute. You will get a scope, a price and a date — not a discovery call and a proposal in nine days.
Your site is live in 5 working days and your ads are running within 48 hours of launch — or the build is free.